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Official MediaCollege.com Blog

  1. Yay, Paid YouTube Channels! Oh wait...

    Google has officially announced the first lineup of paid subscription channels. As you'd expect, this move has attracted mixed responses. The world seems full of people who decline to understand the cost of producing decent quality content (the "I need everything for free, immediately" crowd). These people have the knives out for those who are trying to find some way to make quality content generation viable.

    I understand that some content can be made very cheaply and there are producers ...
    Categories
    General , Video
  2. Why videos go viral

    Here's an entertaining and informative video from Kevin Allocca, YouTube's trends manager, about how and why videos go viral. In a nutshell it comes down to three things:
    (1) Tastemakers
    (2) Communities of participation
    (3) Unexpectedness

    I'll let Kevin explain....

    Tags: viral, youtube
    Categories
    Video , Web Development
  3. MediaCollege.com on YouTube

    At last I've made a start on our YouTube channel. It's a very slow start, but it's a start.

    One of the reasons I've been putting this off is that I really don't like being in front of the camera. I'll take just about any position behind the camera but I can't get happy in front of it. Still, we can't (yet) afford a professional presenter so for now you're stuck with me fronting the videos.

    You can subscribe to the channel at www.youtube.com/user/MediaCollege.
    ...
    Tags: youtube
    Categories
    General
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